Women in the On-Demand Economy

The on-demand economy can give many women the flexibility they crave in their work-life balance. tilr is committed to encouraging women to be bold and change the workforce.

Published on March 8, 2017

It’s March 8th which means that it is International Women’s Day (IWD)! IWD is a global celebration of the social, economic, cultural and political achievements of all women. It is a day all about unity, celebration, reflection, advocacy, and action. This year’s theme is ‘Be Bold For Change’, which focuses on forging a better working world for all genders. The on-demand economy is one of the methods of employment that is changing the world.


How is the on-demand economy changing the world?

For one, the on-demand economy is growing rapidly and giving people new ways to earn an income. According to Burson-Marsteller’s on-demand economy survey, 22% of adult Americans have worked in the on-demand economy. 51% of those people said that their financial situation has improved in the past year. Additionally, an Intuit survey predicted that the on-demand economy will include 50% of the US working population by 2020. This way of working is growing and becoming more accessible around the country. The people most likely to join the on-demand economy? Women! According to a recent report put out by Harvard University, the most explosive growth taking place comes from women with a bachelor’s degree. Women are changing this workforce and helping to shape how it functions.

When it comes to working, women used to only have two options; lean-in, which means being assertive in your career, or leave the workforce to take care of their family. The on-demand economy provides a third option that gives women the flexibility to “have it all.” Working in the on-demand economy gives women the chance to be their own boss, work on projects that inspire them, and perfect their work-life balance. The rise of the on-demand economy also means that more working moms and caregivers can have the opportunity to work part time. According to a study conducted by the Journal of Family Psychology, part-time work is shown to make moms happier and more engaged both at work and at home. Ultimately, the on-demand economy gives women more options and opportunities to be bold in the workforce.


What is tilr doing to Be Bold For Change?

At tilr, International Women’s Day is close to our hearts. We are a women-led tech company that is working towards change in the way people find employment. tilr is here for the working moms and caregivers and for the women who want to be empowered and work for themselves. We want to give you a better way to succeed and provide the opportunity to work on your terms. We are bold for change and we challenge everyone to step up and do the same.


To learn more about International Women’s Day and see how you can get involved, please visit the IWD website. To learn more about how tilr can change the way you work, download our app or email hello@tilr.com.